Tag: marketing research

audience-research-like-constellations

Have you ever sensed that your marketing efforts could be more effective? Maybe your audience engagement rates have slipped a bit over time, or you’re getting less feedback from customers than you used to? Recent research reports that 50% of B2B content marketers flagged data management and analytics as a priority area for their organizations, […]

We recently wrote about how COVID has changed B2B buying – and how decisions are slower because more vendors are being considered and more stakeholders are weighing in. This obviously hurts sellers themselves (78% report it’s more difficult to get buy-in on sales… ugh) but that pain extends to the buyers too, who are forced […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) What are the most successful content marketers doing differently from everyone else? New research from Content Marketing Institute […]

what makes content popular according to research

If all content creation is part art and part science, most of us will agree the art gets most of the credit because it’s more exciting to talk about. But research proves that there is a scientific formula for producing popular content. The more you lean into it, the more likely you are to succeed. […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) Like many marketers, we’ve been reflecting on – and imagining – what 2022 might look like for our […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) People love good stories. A good story has the power to rally communities, call advocates to action, and […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here. Social platforms have every incentive to help marketers be more effective with their ad budgets, and three of […]

this-is-your-brand-on-adblocking

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) We recently published a TL;DR on what a trillion ad impressions could teach you about content marketing. But […]

brand-heritage-abstract-image

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) Lots of brands like to tell their story (to mixed reviews among audiences). But what elements of a […]