Tag: content marketing

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) As a rule, top-performing marketers prioritize their audience’s needs. But developing a true understanding of those needs can […]

We spend a lot of time talking about attention: how to understand it, how to earn it, how to use it to grow. Attracting attention from your target audience is the most foundational building block of content marketing. Without it, your efforts don’t matter. But the second critical building block is trust. Once you’ve commanded […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) What are the most successful content marketers doing differently from everyone else? New research from Content Marketing Institute […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) So you’ve dedicated time and resources to creating new content for your organization. But how much are you […]

what makes content popular according to research

If all content creation is part art and part science, most of us will agree the art gets most of the credit because it’s more exciting to talk about. But research proves that there is a scientific formula for producing popular content. The more you lean into it, the more likely you are to succeed. […]

We know COVID-19 has changed buying and selling, accelerating digital media trends and creating new norms for how we communicate virtually. But beyond broad theories on what’s changed for marketers, what does it mean practically? And more importantly, how can marketers adapt in the near- and long-term?   A new study of B2B buyers and sellers […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) There are infinite combinations of where and how to present information. And each channel and communication medium has […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) Are you looking for direction on where to put your marketing dollars (and resources) in the year ahead? […]

It started out with a click; how did it end up like this? Who among us hasn’t fallen victim to a Netflix binge? The streaming platform has mastered the  watch-repeat cycle that marketers call “engagement” and researchers  refer to as “the rabbit hole effect,” or people’s tendency to keep consuming a certain type of media.  […]