Tag: brand storytelling

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) In 2021, Americans streamed almost 15 million years’ worth of content across subscription and ad-supported platforms. The marketing […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) As a rule, top-performing marketers prioritize their audience’s needs. But developing a true understanding of those needs can […]

We spend a lot of time talking about attention: how to understand it, how to earn it, how to use it to grow. Attracting attention from your target audience is the most foundational building block of content marketing. Without it, your efforts don’t matter. But the second critical building block is trust. Once you’ve commanded […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) So you’ve dedicated time and resources to creating new content for your organization. But how much are you […]

what makes content popular according to research

If all content creation is part art and part science, most of us will agree the art gets most of the credit because it’s more exciting to talk about. But research proves that there is a scientific formula for producing popular content. The more you lean into it, the more likely you are to succeed. […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) There are infinite combinations of where and how to present information. And each channel and communication medium has […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) Are you looking for direction on where to put your marketing dollars (and resources) in the year ahead? […]

What makes your audience care about the content you’re producing? Regardless of where you are in executing your content strategy, this is the foundational question that must be researched, determined, revisited, obsessed over. So much so that The Atlantic recently posted a robust explanation of what matters to its readers, defined by two years of […]

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here. How many unique types of content have you explored (or been asked to create by overzealous stakeholders) over […]