Category: Audience Personas

Revmade regularly scours the internet for new studies that offer important insights for marketers. Then we write them up for you in as few words as possible. (Want to get them emailed to you? Sign up here.) We spend a lot of time talking about what audiences are doing — what they’re searching for, reading, […]

If you’re a marketer, then you’ve seen an audience persona or two (or two hundred) in your line of work. To be sure, they have the potential to be useful tools that help teams keep their focus on core audiences: A mix of qualitative and quantitative data, from surveys and stakeholder conversations, that is summarized […]